Blog

PRESSURE

Dear fashion preneur The business of fashion is not easy and it has nothing to do with being Nigerian or being in Nigeria. If you were shopping for ease , you chose the wrong career. However what I have noticed is that most of what we struggle with has nothing to do with the business...

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PRESSURE

CONVERSATIONS WITH TOMI ‘THE CUSTOMER ISN’T ALWAYS RIGHT’

Dear fashion preneur The customer is King but she is not always right. She also doesn’t always know what she wants and she is open to discovery and adventure. The customer is King but she is not in control of your creative process. That is too much power. My mentee’s story is not new. As...

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CONVERSATIONS WITH TOMI ‘THE CUSTOMER ISN’T ALWAYS RIGHT’

CONVERSATIONS WITH TOMI

Dear fashion preneur So I had a conversation with one of my mentees who is a veteran in her own right. She has run a fashion label successfully for 8 years and has survived all the highs, lows and bumps in the road that come with entrepreneurship. I respect her immensely and I’m a fan...

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CONVERSATIONS WITH TOMI

PRICE UP

Dear fashion preneur You may be due for a price increase.It’s scary right? Your business has been telling you this for a while but your fears won’t let you. You do good work, you know it and your customers know it. Your passion drives you to over service your customers and outperform your competition but...

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PRICE UP

ADAPT

Dear fashion preneur, I hear your complaints. I hear them everyday. It’s difficult to block them out because you go on and on . Your frustrations are valid and they are real too however they are not peculiar to you . We are all in the same ship, dealt the same hand but while you...

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ADAPT

NIGERIA

Dear Nigerian, I am not a patriotic person. I know I may have picked the wrong day to admit this but I’m not alone. I complain about Nigeria, it’s leaders and it’s hard hard terrain but somehow I’m still here. I am an adult now. I can choose to be anywhere else doing anything else...

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NIGERIA

STAY TRUE

Dear Fashion Preneur, One of the most difficult things you will ever do in your journey to becoming the greatest creative you can be is staying true to you. It is both the most difficult and the most rewarding. It is possibly also the simplest thing but like most truths , it’s complicated because it’s...

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STAY TRUE

YES

Dear Fashion Preneur, How do you respond to success? When the stars align and everything you touch turns to gold. Your collection sells out, your loan is approved, you get testimonials that make your heart sing and an alert that make your eyes pop. It’s one lucky break after another and you are fooled into...

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YES

NO

Dear Fashion Preneur, How do you handle rejection? This two letter word can cause some real damage if you let it. The word can make you doubt yourself, recline into your shell and even make you second guess your talent. We’ve all been there. The difficult customer, the rejected proposal, the sample that didn’t turn...

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NO

HABITS

I AM BACK. Today was my second run since I got back and somehow I feel I am truly back in mind and spirit and able to take whatever this crazy city has to throw at me. Going off on holiday is great but readjusting back to everyday life for me is always tough. This...

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HABITS

LITTLE THINGS MATTER

Dear Fashion Preneur, Big things will happen but they are not nearly as important as how you handle and manage the little things. How you treat your customers, every single one of them,irrespective of their celebrity status, the size of their purchase or their relationship with you. Small everyday things like how you respond to...

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LITTLE THINGS MATTER

PLANNING

Dear fashion preneur How well do you plan? Are you preparing for success or merely wishing for it. This may come to you as a surprise but you are in the business of planning more so than the business of design….you didn’t know that right? I encourage creatives to be innovative but I find that...

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PLANNING